Bruce Behrouz Lotfi

403-891-2345

Experienced Calgary REALTOR^®

Specializing in residential, commercial, and investment properties.
Services available in English and Farsi.

Words cannot describe how lucky we were to work with Mr Lotfi. We were first time buyers and were guided the whole way through this crazy process with such care and professionalism. As first time home buyers, we were very worried of working with a real estate broker. However, after our first experience with him, we felt completely comfortable. It left a huge impression on us that he was willing to direct us away from a purchase which would have been very easy for him to get, but was not the right home for us. We appreciated the frankness with which he pointed out the reasons not to buy and the encouragement he gave us to wait for the right place.He was patient, understanding, professional and kind. I would highly recommend him to everyone.
Arezou M. I worked with Bruce last summer to sell my house in Tuscany, Calgary, and the house was sold with a very good price in a reasonable time, considering the Calgary market these days. I really appreciate Bruce's hard work, he is professional and genuinely nice person. The professional service I received from Bruce that really helped selling the house includes: - Good suggestions for some minor upgrades which didn't cost me much, but had a huge impact, specially in first impression. - Excellent market analysis and advice about the good timing to be in market. - Realistic price evaluation - Good knowledge of laws and regulations, - Excellent negotiation skills in every aspect and different stage of the contract. - Friendly and professional attitude. Without a doubt, Bruce will be the person I will contact when I decide to buy or sell a property in Calgary.
Sh Sayyad Recently I worked with Mr. Lotfi to sell my apartment and to buy a new house. He is very knowledgeable. He sold my apartment with a reasonable price and also he helped us to buy a house he is very professional. He is a very nice person and hardworking and I highly recommend him.
Reza P. Mr. Bruce Lotfi is fantastic. Very friendly, professional and helpful realtor. He really cares about his clients. A few times we were attracted to some houses and we were going to give the sellers offer, but he explained to us why these houses are not good investments. He has the ability to say the right thing at the right time, and proved to be an awesome negotiator. 5 star rating for us.
Hamid L. Mr Lotfi helped us to buy a beautiful house in Calgary. My husband and I were very tough in our selection but Mr Lotfi was very kind and patient with us. He showed us hundreds of different houses until we picked the one we liked. He has very good knowledge and experience in real estate and he is very helpful and supportive with very good suggestion for you. We have made very good friendship now and I definitely will come back to him for my second house!!
Naghmeh M. He is well acquainted with all communities in Calgary and even all buildings in each community. He is professional and reliable, excellent negotiator. He stands beside you by the end of job. I am happy with the Condo I bought and I strongly recommend him to anyone who wants to purchase any estate.
Nariman M.

Powerful Representation, Strong Negotiation

I pride myself on being a hardworking and honest REALTOR^® who always has my clients' best interests at heart. I've been working in the Calgary market for over 20 years and have helped countless people either find their dream homes or sell their properties. I also specialize in commercial transactions and my business ownership experience is an invaluable tool to help me understand clients' needs. My top priority is your satisfaction and I work tirelessly to ensure that you exceed your real estate needs.

My degree in social sciences and years of community work have given me the skills to understand your needs, tastes, emotions, and budget. My unique service is your best friend in any kind of residential, commercial, or business transaction.

Credentials

Calgary-based REALTOR^® since 2002
Platinum Award Winner
Certified Residential Specialist (CRS)
Graduate of the Realtor's Institute (GRI)
Certified Commercial Investment Member (CCIM) specialized in investment analysis, valuation, leasing, and commercial real-estate brokerage.

Buying

My focuses are on residential personal use properties, residential investment properties, and commercial (business) real estate in Calgary and the surrounding area.

Guidance

I am with you every step of the way, from finding potential properties and scheduling showings to negotiation, paperwork, and closing. I can also introduce you to mortgage advisers, inspectors, and lawyers as needed.

Knowledge

I've successfully negotiated hundreds of deals for happy clients since 2002 has provided me the knowledge and training to negotiate on your behalf and get great results.

Buyer Fees

There is no fee for any of my normal buying services! Call me at 403-891-2345 to get started.

I strive to create long term relationships and satisfaction for my clients while producing the best deals possible.

Selling

My focuses are on residential personal use properties, residential investment properties, and commercial (business) real estate in Calgary and the surrounding area.

Presentation

Use my experience and expertise on how to present your home to potential buyers, helping it sell faster and for a great price.

Proper Pricing

I will provide you a 10-20 page Comparative Market Analysis which will tell you how the market is performing in your neighborhood for similar homes. This report will be a great asset in determining the best price for your home.

Let's Roll

Call me at 403-891-2345 for details on selling your home and a free consultation.

Choosing a REALTOR^®

What makes one agent ask for full commission while another one struggles to list for less?

Beware of Commission Discounts

Struggling agents don't believe in their negotiating and marketing techniques.

They demonstrate this weakness at the beginning by negotiating down their own commission with you.

Inflated Price Evaluations

Some agents are concerned only with generating new listings; they often assume their listing will sell eventually even if it takes several months and price reductions to do so.

Be cautious of any agent who focuses on an inflated price evaluation of your property to win over your business.

Ask the Right Questions

Here are some questions to ask your REALTOR^® about their commitment and professionalism before you make your decision:

Do you work full-time as a REALTOR^®?
Please explain your marketing plan to me.
How often will I hear from you after you list my property?
What is your area of specialization?
Please explain the techniques you use to determine my property's price.
What can I do to help sell my property?
How long have you lived in Calgary?

When choosing a REALTOR^®, always ask yourself:

"Should I trust this person to negotiate one of the largest investments in my life? Have they demonstrated strong negotiation skills?"

My Commitment to You

When you hire me, you hire all of my expertise and experience. I strive to give you as smooth and successful of a journey as possible.

You will have a proven expert to negotiate for you.
You will have a full-time REALTOR^® dedicated to meeting your needs.
I will explain the techniques that I use for the best possible home value evaluation.
I will provide feedback and professional guidance for buying or selling your property.
I will provide the highest level of service and complete fiduciary duty.

I have gained most of my clients through personal referrals; this tells me they are happy with my services!

Commercial

Real estate can be the biggest financial agreements most people experience in their lifetime. Buying or selling your commercial property with the guidance and expertise of a commercial REATOR^® helps mitigate the risks to your business.

Experience

My main goal is to help you get the best possible price with the least amount of friction, whether you're looking for the perfect space or looking to sell your property.

I've been a business owner for over a decade. I am familiar with the elements involved in a business from starting to development to selling including leases, franchise agreements, financial statements, advertisements, marketing, pricing to sell, business or commercial property transactions, and other business matters.

Above & Beyond

I'm here to help you market, negotiate, and close.

In addition to the normal requirements of a commercial and residential real estate license, I've studied top-notch professional courses in real estate and negotiation techniques. These professional development courses combined with over a decade of sales practice have equipped me to the highest level of knowledge and skill in real estate.

Whether you are buying or selling a commercial property, my extensive knowledge of the commercial market will be an asset to getting you a great return on your investment.